Cookies, Online Tracking and Direct Marketing
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Cookies, Online Tracking and Direct Marketing Start Comparison
Are there specific requirements for the use of cookies and other online tracking technologies?

Last review date: 31 December 2024

Yes.

A disclosure must be made in the privacy notice related to information collected through cookies, the purpose of the collection and how the cookies may be disabled.

Websites must include a "Warning Message" informing users that the website uses cookies and how the user may disable such technologies to the extent that such is technically possible. The warning message must be displayed at the first point of contact between the user and the site's cookie and shall be displayed at a visible section of the site.

Are there specific requirements related to the use of personal data for direct marketing activities?

Last review date: 31 December 2024

Yes.

☒  email marketing

☒        prior opt-in consent

☒  telephone marketing

☒        prior opt-in consent

☒  SMS/text message marketing

☒        prior opt-in consent

☒  postal marketing

☒        prior opt-in consent

  online behavioral advertising targeting/social media targeting/ad personalization marketing

☒        prior opt-in consent